North Park Mazda

Mazda CX-5 Makes Theatrical Debut in ‘The Lorax’ Commercials

By emarketing | Posted in Autos, Mazda Models on Monday, February 20th, 2012 at 11:50 AM

Dr. Seuss Classic Features Mazdas in San Antonio

The Mazda CX-5 has met its match in Dr. Seuss’ The Lorax movie, which opens in March. The auto industry has been buzzing about Mazda’s new Skyactiv Technology, and the automaker is highlighting the eco-friendly system in commercials all about preserving the environment. North Park Mazda is a premium Mazda dealership in San Antonio, TX that offers the efficient CX-5.

Dr. Seuss’ The Lorax is a book based on an environmental protector called a Lorax whose main goal is to preserve the Truffula Valley in danger of deforestation. The story’s goal is to promote the preservation of the environment, which is also Mazda’s goal in creating Skyactiv Technology.

The 0:30- and 0:45-second advertisements incorporate the classic Dr. Seuss graphics, colors and characters and Mazda’s inspiring new technology. The ads show a brightly colored CX-5 driving through the Truffula Valley surrounded by the forest’s friendly inhabitants.

The movie and automaker’s collaboration is perfectly matched to promote environmental consciousness and fuel-efficiency. The commercial stays true to everything the Lorax and Mazda stand for. The creative ad captivates audiences of all ages and will be featured through social media, television and other forms of communication.

North Park Mazda is proud to be a part of such a fun, creative and important message. The dealership offers new and used Mazdas in San Antonio, TX that feature Mazda’s Skyactiv Technology. Check out the dealership’s available inventory online or on-site today.

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Mazda to Start ‘Revolution’ With Its New Advertising Campaign

By emarketing | Posted in News on Monday, February 20th, 2012 at 9:42 AM

North Park Mazda offers revolutionary Mazdas in San Antonio

Mazda to Start 'Revolution' With Its New Advertising Campaign

Mazda North American Operations (MNAO), known for being a groundbreaking leader in the auto world, introduced a new television commercial called “Revolution” that demonstrates Mazda’s goal to always reach further and never stop innovating. North Park Mazda, a trusted Mazda dealer in San Antonio, TX, also strives to offer the newest, high-demand automotive technologies.

The new advertising spot, “Revolution,” shows how the automaker continues to grow and offer innovative technologies, especially in order to enhance environmental awareness and efficiency. Mazda’s SkyActiv continues to take the auto industry by storm by allowing for a more efficient and enjoyable ride.

In order to break through the Super Bowl clutter, Mazda decided to reach audiences through social networking sites who specifically said they wanted more information about the automaker. “Revolution” will also air on television; however, it will be launched on Mazda’s Facebook and YouTube pages this week.

Mazda always strives to be an automotive leader.

“When we sat down to decide where we were going to debut our new brand message, we knew that, with this being one of the biggest sports and advertising weekends of the year, we needed a new and innovative approach,” said Don Romano, Chief Marketing Officer for MNAO.

The ad challenges drivers to reflect on what they truly look for in a trusted Mazda vehicle.

“If you believe a car is purely transportation, then a Mazda is not the right choice for you,” added Romano. “But if the thrill of a car that hugs the road, a car that reacts to your inputs as if you were hard-wired to it, a car that makes you glance over your shoulder and smile as you walk away from it, then this spot is aimed at you.”

North Park Mazda’s full inventory of new and used Mazdas in San Antonio, TX is available online or on-site today. For more information on Mazda’s fresh ad campaign, “Revolution,” stay updated with North Park Mazda.

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2012 Mazda2 Touring Shows Great Things Come in Small Packages

By emarketing | Posted in Autos, Mazda Models on Tuesday, January 31st, 2012 at 11:40 AM

Mazda2 Touring is a Prime Sub-Compact in San Antonio

2012 Mazda2 Touring Shows Great Things Come in Small Packages

North Park Mazda is leading Mazda dealership in San Antonio, TX. Mazda’s 2012 Mazda2 Touring is a small ride with a lot of guts. Although the sub-compact is 155.5 inches long, 66.7 inches wide and 58.1 inches tall, the Mazda2 makes the most of its space.

Within the Mazda2 is 100.4 cubic feet of passenger space. In front there is 39.1 inches of headroom and in back there is 37 inches. With 13.3 cubic feet of cargo space and 27.8 cubic feet with the seat folded down, the compact Mazda2 is versatile and functional.

The smart Mazda2 is a dynamic and modern vehicle designed as a purposeful alternative to larger vehicles. On the cutting edge of style, the Mazda2 leverages its size to improve performance. The automaker shortened the vehicle’s body overhangs and trimmed its corners for a more compact and aggressive ride. A fresh, young audience won’t be able to resist the interior’s space, style or substance.

Concentrated in the center of the vehicle, the controls are readily available for the driver’s ease. Equipped with remote keyless entry, a leather-wrapped steering wheel-mounted audio and cruise controls, a trip computer and a six-speaker stereo system, the Mazda2 is a dream of technology and entertainment.

Weighing less than 2400 pounds, the pint-sized Mazda2 is smooth and powerful. Capable of producing 28 mpg city and 35 mpg highway, the sub-compact maximizes its efficiency. Its 1.5-liter four-cylinder engine produces 100 horsepower and 98 pound-feet of torque to help the Mazda2 live up to the “Zoom-Zoom” philosophy.

North Park Mazda offers several new and used Mazda vehicles in San Antonio, TX. The dealership’s full inventory is available online and on-site. Visit the dealership today to get your hands on your own 2012 Mazda2 Touring.

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Mazda Awarded Winding Road Best Cars of 2012 for Mazda5, MX-5 Miata

By emarketing | Posted in Mazda, News on Wednesday, January 25th, 2012 at 12:13 PM

Mazda Brings Award-Winning Cars to San Antonio, TX

Mazda Awarded Winding Road Best Cars of 2012 for Mazda5, MX-5 Miata

North Park Mazda is a premier Mazda dealership in San Antonio, TX. Mazda recently had two of its vehicles, the Mazda5 and MX-5 Miata, recognized as Winding Road’s Best Cars of 2012.

Mazda is breaking all minivan stereotypes with its Mazda5. According to Winding Road, “Minivans aren’t really known for their driving dynamics, but somebody forgot to tell that to Mazda, which wittingly infuses a healthy amount of fun into every vehicle it makes.”

Available with a six-speed manual transmission, the Mazda5 is equipped with several unexpected features. Capable of gaining 157 horsepower and 163 pound-feet of torque, the vehicle offers a good amount of power. However, it also balances efficiency by offering 21 miles per gallon in the city and 28 miles on the highway. Comfortable and compact, the Mazda5 is ideal for an active family on the go.

On the opposite end of the automotive spectrum is the Mazda MX-5 Miata convertible. “Although a few cars came close, no convertible we drove this year was quite good enough to beat out the beloved Miata as our very favorite. This small, rear-wheel-drive Japanese roadster is just that good,” said Winding Road.

Offering 167 horsepower and 140 pound-feet of torque with its manual transmission, the vehicle doesn’t get the most power in the convertible class; however, it still offers a fun-to-drive performance. According to Winding Road, “The car challenges you to achieve and maintain speed, and allows for playing close to the dynamic limits without putting anybody’s life in great danger. Besides, most of the fun is in trying to keep the speed up, which is something this little Mazda does very well.”

Both the Mazda5 and MX-5 Miata received high praise from Winding Road. Mazda takes this as a challenge to continue offering quality, head-turning vehicles. North Park Mazda offers several new and used Mazda vehicles in San Antonio, TX. The dealership’s full inventory is available online and on-site.

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Mazda to Bring SkyActiv Diesel to US by 2014

By emarketing | Posted in Mazda, News on Monday, January 23rd, 2012 at 4:00 PM

Mazda to Bring SkyActiv Diesel to US by 2014

North Park Mazda is a premier Mazda dealership in San Antonio, TX. Mazda plans to bring the SkyActiv-D diesel engine to the U.S. market by 2014. The automaker hopes to differentiate itself even more in the hybrid vehicle division by increasing fuel economy.

Mazda currently offers a turbocharged 2.2-liter four-cylinder diesel engine that produces 173 horsepower and 310 lb-ft of torque in its international market. The automaker believes its engine stands the chance to rise up above the competition.

“We think it’s a good differentiator,” said Jim O’Sullivan, CEO of Mazda North American Operations. He wants customers to think, “Those guys are always doing something a little different.”

Although Mazda has not revealed which model would be given the SkyActiv-D diesel engine, but the new CX-5, designed around Mazda’s SkyActiv philosophy, is a likely candidate. The automaker expects the diesel engine to achieve around 30 percent better fuel economy than the 29 combined mpg of the gas engine.

The auto industry has also speculated that the all-new Mazda6 sedan may offer the SkyActiv-D engine in some markets. However, O’Sullivan has not given any indication if the U.S. will be included in those markets.

According to Automotive News, “Mazda sees Volkwagen’s success with diesel engines in North America and noted that the German automaker has the diesel market to itself – or at least at its price point.”

“Volkswagen, I honestly believe, gets incremental business above and beyond other brands because they do have a diesel, and they buy Volkswagens only because they have it,” said O’Sullivan.

The automaker seems confident in its abilities to break into the diesel category, and dominate with its consistently successful vehicles and concepts.

North Park Mazda offers several new and used Mazda vehicles in San Antonio, TX. The dealership’s full inventory is available online and on-site.

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2013 Mazda CX-5 Offers Best SUV Highway Mileage in US

By emarketing | Posted in Autos, Mazda on Friday, January 13th, 2012 at 4:11 PM

2013 Mazda CX-5 Offers Best SUV Highway Mileage in US

North Park Mazda is a leading Mazda dealership in San Antonio, TX. Mazda North American Operations (MNAO) announced the official fuel economy figures for the all-new 2013 Mazda CX-5 compact SUV, as determined by the United States Environmental Protection Agency (EPA).

With highway mileage as high as 35 miles per gallon, the CX-5 surpasses all other SUVs in efficiency. The vehicle is, of course, equipped with Skyactiv technology, the automaker’s innovative engineering and manufacturing approach to its next generation of vehicles. The technology offers an unparalleled non-hybrid best-in-class fuel economy for all transmission and drivetrain configurations.

The 2013 CX-5 compact SUV is equipped with the Skyactiv-G 2.0-liter gasoline engine featuring the world’s highest compression ratio for a mass-produced vehicle at 13:1. Skyactiv is able to produce more energy out of every gallon of gasoline than conventional internal combustion engine.

The vehicle delivers 155 horsepower at 6,000 rpm and 150 lb-ft of torque at 4,000 rpm. Available transmissions include the Skyactiv-MT six-speed manual or the Skyactiv-Drive six-speed automatic. The CX-5 is also capable of towing up to 2,000 pounds and is equipped with an optional all-new all-wheel drive system.

“[T]he CX-5 is a crossover that begs to be driven with passion,” writes Autoblog.

With added efficiency and performance capabilities, the CX-5 is built for the road and designed for a challenge. Whether a driver is hauling cargo long distances or taking a short trip, the CX-5 is prepared for anything. The CX-5’s rigidity and lower weight makes the fun-to-drive vehicle capable of any job, project or adventure.

North Park Mazda offers several new and used Mazda vehicles in San Antonio, TX. The dealership’s full inventory is available online and on-site. Stay update with North Park Mazda to find out more about the CX-5’s efficiency capabilities.

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Mazda Adds Autobytel 2012 Crossover of the Year Award to Its Shelf

By emarketing | Posted in Autos, News on Tuesday, January 3rd, 2012 at 2:53 PM

Mazda Adds Autobytel 2012 Crossover of the Year Award to Its Shelf

North Park Mazda is a leading Mazda dealership in San Antonio, TX. Mazda has been presented with yet another award, which recognizes its 2013 Mazda CX-5. Autobytel Inc., an online automotive leader in offering marketing resources and consumer purchase requests to manufacturers and dealerships, named the all-new compact SUV the 2012 Crossover of the Year.

The CX-5 is the premier Mazda vehicle fully equipped with Skyactiv Technology. Mazda’s engineering-centered philosophy was developed to improve overall vehicle efficiency and offer best-in-class fuel economy. Mazda’s Skyactiv vision is to “[deliver] driving pleasure and outstanding eco-friendly and safety performance to every customer.” The highly efficient engines offer ideal combustion, transmission, and structure. Mazda strives to evolve constantly, and the CX-5 is a testament to the automaker’s aspirations.

The CX-5 goes on sale in the spring of 2012, and will be available with a Skyactiv-G 2.0-liter gasoline engine featuring a 13:1 compression ratio, the highest of any mass-produced car across the globe, and delivers 155 horsepower at 6,000 rpm. Also available as a Skyactiv-MT six-speed manual or Skyactiv-Drive six-speed automatic, the vehicle offers options for all driver interests, making it one of Mazda’s most diverse machines.

“The 2013 CX-5 is poised to join a fast-growing and increasingly competitive compact SUV segment,” said Jim O’Sullivan, president and CEO, Mazda North American Operations (MNAO), in a Mazda press release. “To be honored with an award of this distinction so early in the launch process is a testament to Mazda’s dedication toward building vehicles that perfectly combine captivating design, dynamic handling, unexpected efficiency, flexible functionality and first-class safety.”

North Park Mazda offers several new and used Mazda vehicles in San Antonio, TX. The dealership’s full inventory is available online and on-site. Stay updated with North Park Mazda to find out more about the 2013 Mazda CX-5.

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Mazda Makes Ward’s 10 Best Engines List with Skyactiv-G Gasoline Engine

By emarketing | Posted in News on Friday, December 16th, 2011 at 11:15 AM

Mazda Makes Ward’s 10 Best Engines List with Skyactiv-G Gasoline Engine

North Park Mazda is a premier Mazda dealership in San Antonio, TX. Awards are already starting to accumulate for Mazda’s all new, fuel-efficient and performance-oriented Skyactiv-G technology. Although the engine has only been available in North America for less than two months, Ward’s AutoWorld presented the automaker its 2012 Ward’s 10 Best Engines award.

The Skyactiv-G technology was recognized as an innovative new engine and transmission as well as a stronger and lighter body and chassis system. Each technology focuses on increasing overall efficiency through lightweight materials and improved design while also increasing responsiveness.

Mazda North American Operations (MNAO) President and CEO, Jim O’Sullivan said, “With Skyactiv technology, Mazda has again pushed the boundaries of convention in order to offer consumers world-class vehicle efficiency, best-in-class fuel economy and unprecedented driving dynamics in the form of Zoom-Zoom.” O’Sullivan continued, “Mazda is a passionate brand, focused on engineering, performance, design and improving on everything in between, and it is an honor to be recognized for these efforts.”

The Skyactiv-G features the world’s highest compression ratio for mass-produced vehicle and an EPA-estimated fuel economy rated at 28-city/40-highway/33 combined. The technology also showcases its 4-2-1 exhaust system, cavity pistons, multi-hole injectors and other innovations, which contribute to overall reductions in weight and engine friction. According to a MNAO press release, Mazda’s engineering improvements offered a five percent increase in horsepower, 10 percent increase in high-end torque and a 21 percent increase in the Mazda3’s fuel economy.

“There are a lot of fine new affordable four-cylinder engines available in the market today, but the Skyactiv-G 2.0-liter engine in the Mazda3 compact car is the best on the lot,” said Tom Murphey, Ward’s AutoWorld executive editor.

North Park Mazda offers several new and used Mazda vehicles in San Antonio, TX. The dealership’s full inventory is available online and on-site.

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2012 Mazda MX-5 Miata Rated a Top 10 by Car and Driver Magazine

By emarketing | Posted in News on Friday, December 9th, 2011 at 2:05 PM

2012 Mazda MX-5 Miata Rated a Top 10 by Car and Driver Magazine

North Park Mazda of is a premier Mazda dealership in San Antonio, TX. For the seventh consecutive year, the 2012 Mazda MX-5 Miata has been named to Car and Driver’s 10Best Cars list. The small, yet athletic convertible is a popular choice for both daily drivers and weekend racers.

The automotive publication recognizes the best cars on the market under $80,000. The full package, including a look at the most promising technology of 2012, best concept cars and favorite cars over $80,000, will be published in the January issue, on newsstands December 6.

“As in years past, the cars on this year’s list represent the best overall vehicles on the market today,” said Eddie Alterman, editor-in-chief of Car and Driver. “Out of 68 contenders, these are the ones that consistently perform the best, are a good value and are engaging, fun-to-drive vehicles.”

According to Car and Driver, “Here was an affordable roadster without drawback, a compact slingshot more fun than many cars costing twice as much.” Overall the Miata has been featured on a Car and Driver favorite list 13 different times. The MX-5 first landed a spot on the 10Best list in 1990, the vehicle’s first model year.

Powered by an MZR 2.0-liter engine, the MX-5 delivers up to 167 horsepower and 140 lb-ft. of torque. Available with a soft-top or industry-fastest 12-second Power Retractable Hard Top, the Miata is perfect for any exterior preference.

“Affordable, attainable, agile and attractive – the MX-5 Miata is as balanced a sports car as they come,” said Jim O’Sullivan, president and CEO of Mazda North American Operations (MNAO). “A world record holder as both the most popular two-seat roadster ever produces and as the most raced nameplate, the MX-5 sets the bar high on sports car performance and driving pleasure.”

North Park Mazda offers several new and used Mazda vehicles in San Antonio, TX. The dealership’s full inventory is available online and on-site.

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Mazda Zoom-Zoom Customer Magazine Wins APA International Content Marketing Award

By emarketing | Posted in News on Friday, December 9th, 2011 at 12:28 PM

Mazda Zoom-Zoom Customer Magazine Wins APA International Content Marketing Award

North Park Mazda is a premier Mazda dealership in San Antonio, TX. For the second year in a row, Mazda’s Zoom-Zoom customer magazine has won an annual APA International Content Marketing Award for ‘Best Automotive Title.’ The awards recognize the effectiveness and creativity in the customer publishing industry.

The judges believed that Zoom-Zoom’s title was “a fantastic demonstration of what finely tuned content could do for a brand’s sales.” Produced for Mazda by Redwood, Zoom-Zoom magazine is published three times a year for distribution to 75,000 Mazda customers in the UK and more than 1.5 million worldwide.

Proud of the automaker’s achievements, Claire Andrews, marketing director of Mazda UK, said, “This award is testament to our philosophy of sharing adventurous, thrill-seeking and spirited stories and images with Mazda customers. It depicts Mazda’s brand values – spirited, insightful and stylish – and reflects how our magazine can hold its ground among other motoring customer magazines with engaging and creative content.”

Zoom-Zoom Magazine Editor, Nik Berg, said, “ Mazda has such a great history, exciting future and unique spirit that there are always great stories for us to tell. Sharing these stories with our readers really builds brand advocacy and passion – a passion that readers increasingly share with us in return.”

Featuring interactive articles, online games and streamed video clips, Zoom-Zoom magazine is a virtual pass to all things Mazda. Readers may receive Mazda news, updates on specific vehicles or view the latest videos on auto projects, events, and products.

North Park Mazda offers several new and used Mazda vehicles in San Antonio, TX. The dealership’s full inventory is available online and on-site. Stay updated with North Park Mazda to receive updates on all things Mazda, including its Zoom-Zoom customer magazine.

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Mazda CX-5 Makes Theatrical Debut in ‘The Lorax’ Commercials

Dr. Seuss Classic Features Mazdas in San Antonio

Mazda to Start ‘Revolution’ With Its New Advertising Campaign

North Park Mazda offers revolutionary Mazdas in San Antonio

2012 Mazda2 Touring Shows Great Things Come in Small Packages

Mazda2 Touring is a Prime Sub-Compact in San Antonio

Mazda Awarded Winding Road Best Cars of 2012 for Mazda5, MX-5 Miata

Mazda Brings Award-Winning Cars to San Antonio, TX

Mazda to Bring SkyActiv Diesel to US by 2014

Mazda to Bring SkyActiv Diesel to US by 2014

2013 Mazda CX-5 Offers Best SUV Highway Mileage in US

2013 Mazda CX-5 Offers Best SUV Highway Mileage in US

Mazda Adds Autobytel 2012 Crossover of the Year Award to Its Shelf

Mazda Adds Autobytel 2012 Crossover of the Year Award to Its Shelf

Mazda Makes Ward’s 10 Best Engines List with Skyactiv-G Gasoline Engine

Mazda Makes Ward’s 10 Best Engines List with Skyactiv-G Gasoline Engine

2012 Mazda MX-5 Miata Rated a Top 10 by Car and Driver Magazine

2012 Mazda MX-5 Miata Rated a Top 10 by Car and Driver Magazine

Mazda Zoom-Zoom Customer Magazine Wins APA International Content Marketing Award

Mazda Zoom-Zoom Customer Magazine Wins APA International Content Marketing Award

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